Online marketing is an excellent way to promote your dental or orthodontic practice. However, it only works if you’re leveraging your platforms properly. Keep reading to better understand how it works! What Does SEO Mean? Search Engine Optimization (SEO) is a way to help people who are looking for your business to find it. The…
It’s virtually impossible to avoid Facebook or Instagram these days, even if you’re not a millennial. But did you know that you can use these platforms to improve traffic into your dental or orthodontic practice? People ask me all the time, “Does social media marketing actually work?”, and the answer is YES. Social media marketing…
Most dentists and orthodontists are too busy practicing dentistry and running a business to execute a robust marketing strategy. That’s why many decide to hire a dental marketing company to do this for them. Hiring the right dental marketing partner for your practice can feel as daunting as doing it yourself! You’re taking a risk,…
Most dental and orthodontic practices need to have a solid marketing strategy to thrive in today’s business environment. With the explosion of online marketing, social media marketing is an essential component for dentists to engage with patients. How do you develop a social media strategy? What actually works to engage patients? How much should you…
If you’re marketing your dental or orthodontic practice online, you know that a big part of your success depends on the quality of your content. Why is this? The best marketing creates engagement among followers and potential new patients. This means that they’re clicking on your stuff, they’re thinking about your practice, and they’re reminded…
If you need help running your dental practice, you’re probably thinking about hiring a consultant. But how do you choose the right dental consultant? And which consulting method will help you run your business more smoothly? Here at ClearEdge Innovation, we believe that technology is the answer. Think about it: you couldn’t run the medical…
If you’re looking to hire no-contract dental consultants, you’ve come to the right place: when you work with us, we’ll never lock you into a binding contract for any length of time. Why? Call it our no-contract philosophy. At ClearEdge Innovation, we know the quality that we offer dentists, and we believe that the work…
It always surprises me most of the dentists who would benefit from a coach or consultant don’t feel like they need one, or believe the solution is to buy new equipment or take a course on a new technique. Although new materials and updated technology can be beneficial, unless the foundation of your practice is…