We are making a shift toward LinkedIn for small business advertising. LinkedIn can be a very powerful marketing tool, but it can be hard to figure out how to use it. There are a few reasons we like LinkedIn.
Can Your Dental Practice Survive Without You?
It is critical to build a dental or orthodontics practice that can survive in your absence. Why is this so important? Because you can’t be in your office every minute […]
Balancing your Business and Family Life as a Dental Professional
One of the main reasons people open their own dental practice is to enable themselves to spend more time (and money!) with their families. Being a business owner and your […]
Following Up with Your Dental Patients
When a patient has finished a dental treatment, be it a routine cleaning or a major tooth restoration, they’re likely going to let out a big sigh of relief and […]
How to Retain Your Dental Patients
One of the most important things about maintaining the success of your dental practice is keeping your patients coming back. It’s not a big secret that many people avoid going […]
Implementing a Bonus Structure in Your Dental Practice
So you’ve decided to offer your team members a bonus…now what? Here are tips, suggestions and guidelines for providing an incentive program in your dental practice. There are several key […]
Choosing the Right Dental Marketing Partner
Most dentists and orthodontists are too busy practicing dentistry and running a business to execute a robust marketing strategy. That’s why many decide to hire a dental marketing company to […]
Coaching Your Patients to Maximize Their Dental Benefits
As a dentist or orthodontist, you know that when you recommend a procedure to a patient one of the 1st things they ask is, “Does my insurance cover that?” And […]
Marketing Mindset for Dentists and Teams
Most dentists and dental team members come to work every day focused on doing dentistry. Very few also focus on marketing their practice as part of their day-to-day activities. The […]
Marketing Goals for Your Dental Practice
Most dental and orthodontic practices today engage in marketing activities. The landscape has changed so that dental practices need to market themselves to stay in business. However, many dentist business […]