We are making a shift toward LinkedIn for small business advertising. LinkedIn can be a very powerful marketing tool, but it can be hard to figure out how to use it. There are a few reasons we like LinkedIn.
How to Retain Your Dental Patients
One of the most important things about maintaining the success of your dental practice is keeping your patients coming back. It’s not a big secret that many people avoid going […]
Patient Communication Techniques to Increase Case Acceptance for Dental Procedures
Dentists, orthodontists and dental professionals hate to think they’re in a sales role – but let’s face it, they are! Patients don’t always believe they need dental care, and they […]
Mindfulness in Dentistry
The term mindfulness probably doesn’t seem to connect with dentistry. Mindfulness is more likely to have one conjuring up visions of a Buddhist monk levitating above a mountain top, or recalling chants […]
Secret Techniques for Increasing Case Acceptance
Many dental professionals hold largely negative ideas about sales, especially when it comes to promoting procedures that are done in their office. However, sales techniques are actually an important part […]
Dental Exams: The Importance of the Elevator Pitch
Do you have an elevator pitch that you use with your patients? Believe it or not, having an elevator pitch is important for dentists. How do we know? We’re business […]