We are making a shift toward LinkedIn for small business advertising. LinkedIn can be a very powerful marketing tool, but it can be hard to figure out how to use it. There are a few reasons we like LinkedIn.
ClearEdge News - Dental Consulting - Practice Management
Choosing the Right Dental Marketing Partner
Most dentists and orthodontists are too busy practicing dentistry and running a business to execute a robust marketing strategy. That’s why many decide to hire a dental marketing company to […]
Dental Consulting - Practice Marketing
Best Social Media Tips for Dentists
Most dental and orthodontic practices need to have a solid marketing strategy to thrive in today’s business environment. With the explosion of online marketing, social media marketing is an essential […]
Dental Consulting - Patient Care - Practice Management
Patient Communication Techniques to Increase Case Acceptance for Dental Procedures
Dentists, orthodontists and dental professionals hate to think they’re in a sales role – but let’s face it, they are! Patients don’t always believe they need dental care, and they […]
Dental Consulting - Practice Management
Managing Business Volatility in Your Dental Practice
One of the biggest challenges of owning a dental practice is keeping your revenue and cash flow even month-over-month. There are normal yearly fluctuations in business, yet your bills stay […]
Dental Consulting - Practice Management
Taking Vacation as a Dentist Business Owner
Summer is here, and many dentists look forward to a well-deserved break. However, taking a vacation when you’re a dentist business owner can also be stressful. Many dentists pursued the […]
Dental Consulting - Practice Management
External and Internal Marketing in Your Dental Practice
Marketing is something most dental and orthodontic practices didn’t have to worry about 20 years ago. Today, the only practices that survive and thrive are those who prioritize and invest […]
Dental Consulting - Practice Management
Increase Your Facebook Following for Your Dental Practice
If you’re a dentist actively marketing your practice online, chances are you have a business Facebook page – and you may even be posting frequently on it. But how many […]
Dental Consulting - Practice Management
Online Marketing for Your Dental Practice – What Are Realistic Results?
You want to do more online marketing for your dental practice – but what kind of results can you expect? And how long will it take? What are realistic expectations […]
Dental Consulting - Invisalign - Practice Management
How to Successfully Integrate Invisalign into Your Dental Practice
Whether you’re a general dentist or a specialist, you’ve probably either used Invisalign® in your practice or have considered using it. For most dental practices, Invisalign works great and is […]